When you’re starting up your online business, a professional and easy-to-navigate website is key to your success - but where do you start?

If you’re building your own website or you want to move your ecommerce business to a new platform, you might consider the benefits of Wix vs Squarespace. Both platforms have their own advantages (and disadvantages), and depending on your own skills and preferences, one might work better for you than the other.

Let’s look at the pros and cons of Wix vs Squarespace for your business.

 

Which is Easier to Use, Squarespace or Wix?

Both Wix and Squarespace are great choices if you’re looking to build your own website—and the good news is you don’t need to be an expert web designer to use either of them.

One of Wix’s best selling points is its ‘drag and drop’ editor. Perfect for beginners and those who want to build their website quickly and easily, you can use a range of components and tools to build your site exactly the way you want. Wix also has templates if you’re looking for a quick build, and they have a great option of a free starter plan.

Squarespace is great for novices too. You won’t need any web development or coding knowledge to build a beautiful website—Squarespace has done all the hard work for you with a range of stunning templates. Their blogging features are excellent, and for those who want to share content, they make it super easy to promote yourself on sites such as Facebook and Pinterest. Great for driving traffic!

 

Wix vs Squarespace Features

Both Wix and Squarespace have a host of features that will help you build a modern-looking website that will be a great shopfront for any business.

 

Best Wix Features

Users find that the best Wix features lean towards website design and content rather than the ecommerce side of things. However, that’s not to say that Wix can’t make a great online store. As well as powerful SEO tools, Wix has an option to sell offline and accept payment on delivery - great for smaller businesses.

We think Wix’s best features are:

• Drag and drop editor
• Plenty of modern web design templates
• Blogging features, including post scheduling, tags, and comment moderation
• Customer support which is available via phone, email, social media, and live chat
• Automatic backups available
• SEO Wiz feature

 

Squarespace Features

If you’re just starting out with setting up your website, Squarespace’s structured designs could be a winner for you. There are LOTS of templates to choose from, meaning you’re certain to find something that suits your style perfectly. Their easy-to-use interface makes Squarespace websites easy to maintain and update, and their auto-update feature means you’ll always be running with their latest tech too.

These are the top Squarespace features:

• Drag and drop editing
• Loads of professional web design templates
• Blogging features including post scheduling, tags, comment moderation, categories, and drafts. You can also collaborate and allow multiple authors on each post
• 24/7 customer support offered via email, social media, and live chat
• Free SEO tools and detailed analytics
• Unlimited storage and bandwidth

Take a look at our blog about 5 reasons to use Squarespace to find out more.

 

How much is Squarespace vs Wix?

With both Wix and Squarespace, you get a free 14-day trial so you can give them a go before you commit to paying for anything.

 

Wix Pricing

Wix has a free option which you can use to build a functioning website with no upfront costs. However, you won’t have features such as online payments and you will have a Wix-branded sub-domain. You’ll need to upgrade to a paid plan if you want to remove ads, get more features, and use your own domain.

Wix pricing structure is:

• Light for £9.00 per month
• Core for £16.00 per month
• Business for £25.00 per month
• Business Elite for £119.00 per month

 

Squarespace Pricing

You can save on your Squarespace monthly cost by paying annually. If you pay in one lump sum, this is what the monthly cost for your Squarespace website would look like:

• Personal for £12.00 per month
• Business for £17.00 per month
• Basic Commerce for £23.00 per month
• Advanced Commerce for £35.00 per month

 

Integrate Smart Send with Wix and Squarespace

Once you’ve built your professional new website, have you thought about how you’re going to ship your products when they sell?

That’s where we can help! With Smart Send, our free shipping management platform, you can manage all your deliveries in one super easy-to-use dashboard. With prices starting from just £2.58, you'll be able to:

• Automate your shipping
• Choose from over a hundred reliable services
• Give your customers accurate delivery estimates
• Get access to the cheapest delivery rates

Find out how Smart Send can save time and money for your business.

 

Our Verdict

To be honest, if you’re choosing between Wix and Squarespace, you can’t go wrong with either. Both are great choices for building a professional website and are easy to use with plenty of excellent customer support available.

To decide which one will work best for you, it will help if you have a good idea of what you want your site to look like and what functionality is most important.

If you’ll be doing a lot of blogging and you want to sell your services online, we’d suggest that Squarespace is your best bet.

If you’re just setting up your website, want to customise it with your own ideas, and want to get the most out of your SEO, Wix will be the website builder for you.