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If you’re looking to build your own ecommerce website, finding the best place to build it is key! And with so many hosting platforms out there, it’s difficult to know which one is the best for you.
Wix and Shopify are two popular website builders among eCommerce businesses - offering a wide range of features and tools for you to sell your products online. Let’s compare the two and see which website builder you should be using in 2024!
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Is Wix or Shopify Easier to Use?
Finding a platform that is easy to use is essential for those new entrepreneurs setting up their websites. You don’t want to spend a lot of time messing around with complex tools and code!
When it comes to ease of use, you’ll find Wix and Shopify are both user-friendly, but offer different approaches when building your website.
How to Use Wix
Wix uses an intuitive ‘drag and drop’ editor that allows you to create your online store quickly and easily. This builder lets you see real-time changes as you customise your site, making it a lot easier!
But despite being easy to use, Wix doesn’t lack creativity. With a range of components and tools, you can spend hours customising your website just how you’d like it. Or, if you’re looking for a quick website build, Wix offers a range of templates that you can use as a base of operations.
How to Use Shopify
Shopify, on the other hand, offers a more structured approach with sections and blocks. While it's relatively easy to use, managing the minor details can be slightly more complex. Making it well suited for those who prioritise selling and product management.
However, like Wix, Shopify also offers themes to help get your website build up and running. With over 100 themes available in the Shopify store, you’ll never be short of options when building your Shopify website.
Is Wix or Shopify Better For Beginners?
Due to its simple ‘drag and drop’ editor, Wix is generally easier to use than Shopify. When designing your website, you can see in live time how it will look as you're building it - so you can make adjustments quickly!
However, as both have free templates and themes, designing your website with either will be a breeze. And if you need any more top tips when building your business website, see how you can build a website from scratch today.
Wix vs. Shopify Features
Having the best tools and features available is essential when building your own website. Wix and Shopify have a range of diverse features for you to build stunning websites, but for different levels of business.
Wix focuses more on new/small sized businesses and Shopify is more suitable for medium to large enterprises.
Wix Features
You’ll find that Wix offers features more leaning towards website design and content rather than an ecommerce focus. Some of Wix’s stand out features are:
- Drag and drop editor
- Range of website design templates
- Blog/content dashboard
- SEO settings and tools
- Mobile optimisation
- Customer support
Shopify Features
While Shopify focuses more on getting the sales and reports rather than aesthetics. Shopify features depend on the plan you select but some of the key ones are:
- Order management
- Secure payments
- Intuitive mobile commerce
- Detailed analytics
- SEO tools for Google and Bing
- Customer profiles, accounts, and groups
- Abandoned carts
- Robust security
- Good customer support
Is Wix Good For An Online Store?
Wix has all the tools for you to build a successful online store. Despite being less detailed and scalable than Shopify, you’ll still be able to construct an ecommerce website that looks great! It’s perfect for those new businesses just starting to find their feet.
But as your business grows, Wix may not be enough to keep up with demand. And you’ll find opting for the more sophisticated Shopify will bring the opportunity for you to take your business to the next level.
Wix vs. Shopify Pricing
Having great features and ease of use is one thing but you have to be able to afford it! When it comes to value for money, Wix takes the lead. Offering a free plan and affordable ecommerce upgrades.
Wix Plans
The Wix free plan includes up to 500MB of storage and bandwidth, online customer support and enough features to still build a stunning website! But you will not be able to create a custom domain name and Wix ads will appear on every page, which may impact the effectiveness of your site.
However, if you’d like to upgrade your account - Wix offers a range of premium plans to suit your needs. These range from ‘Light’ to ‘Enterprise’ plans and differ in the amount of features and storage you are allowed.
How Much Does Wix Cost?
The price of each Wix plan varies quite a bit, but all offer the ability for you to build a good looking website for your business:
- Free plan: – $0
- Light plan: – $16/month
- Core plan: – $27/month
- Business: – $32/month
- Business Elite: – $159/month
- Enterprise: – Custom pricing
Shopify Pricing
Shopify, while offering better sales features, is a bit more expensive. It offers a 3-day free trial and is better suited for larger stores willing to invest in advanced features.
While Shopify technically offers the cheapest membership starting at £9 a month for Shopify Lite, this is only if you want to add a buy button to an existing website. Possibly ideal for those new business owners who just want to quickly sell items online without a website!
If you’re hoping to build a website for your business, Shopify’s monthly prices include:
- Basic plan: - £25/month
- Shopify plan: - £65/month
- Advanced Shopify plan: - £344/month
Top Take: Generally, Wix is the cheaper option for building a business website - offering a great free plan and affordable upgrades. But if you’re looking to expand your audience and evolve your website with a wider range of tools - Shopify might be the one for you!
Integrate Smart Send with Wix and Shopify
No matter which website building platform you choose to go with, Parcel2Go will always be there to handle the shipping side of things. That’s on top of offering the cheapest parcel delivery in the UK.
With Smart Send, you’ll get FREE access to a range of tools that will allow you to manage your business shipping for your Wix or Shopify website from one easy to use platform. Get free tracking on your parcels, print labels off for your customers and even automate your shipping when you sign up to Smart Send today!
Still not convinced? See how Smart Send can save you time and money for your business.
